Caitlyn Clark, a marketing major from the University of Iowa, knows how to leverage her name in the world of sports. With NIL (Name, Image, and Likeness) deals becoming huge in college athletics, Caitlyn has turned her brand into gold, securing one of the biggest endorsement deals for a women’s basketball player.
Caitlyn Clark, a rising star in women’s basketball, is about to sign a record-breaking deal with Nike—an 8-year, $28 million contract that includes her own signature shoe. Not bad for a rookie, right?
Angel Reese and Caitlyn Clark have been making headlines for their intense rivalry, but no one expected this twist. Caitlyn isn’t just winning games; she’s making serious money off the court, too. Surprisingly, Angel Reese—who led LSU to an NCAA championship and gained attention with her viral moments—hasn’t landed a deal of this scale.
Many expected Angel to be the next big name in endorsements, but it’s Caitlyn who’s raking in the cash. Even Adidas, through tennis legend Billie Jean King, publicly praised Caitlyn, despite her being a Nike athlete. Some speculate that Adidas might be thinking long-term and setting up a future deal with Caitlyn.
Caitlyn’s rookie season in the WNBA has been historic. She’s broken records, hit triple-doubles, and averaged 27 points per game. But she’s not just a scorer—her 8.4 assists per game make her a complete player. Brands want game-changers, and Caitlyn is proving to be just that.
Her impact on the WNBA is enormous, with games featuring her seeing a 400% increase in viewership, and her jersey sales leading the league. To her credit, Angel Reese excels in rebounding, averaging an impressive 13.1 boards per game. But rebounding doesn’t sell sneakers or jerseys—scoring and playmaking do, and Caitlyn has that in spades.
Caitlyn’s Indiana Fever jersey, number 22, is already sold out, and she hasn’t even completed a full season yet. The rivalry between Caitlyn Clark and Angel Reese is no longer just about basketball; it’s about branding, money, and who can leave a bigger impact both on and off the court. Caitlyn is leading the way, and it doesn’t look like she’s slowing down anytime soon.
